A Practical Guide to Idea Filters for AI SaaS
End-to-end for AI founders.
Step 1: Idea Dump
List every "AI could do this" idea. 15-30. Do not edit.
Step 2: Reachability First
Per idea: 50 buyers warm in 30 days? No → strike.
Step 3: Existing Spend
Are buyers paying for adjacent already? No → strike.
Step 4: Three Named Buyers
Real names. No → strike.
Step 5: Weekly Pain
Quarterly pain does not move money. No → strike.
Step 6: Defensibility (AI-Specific)
Is the wedge anything beyond a model call? Workflow, data, distribution, integrations? No → strike.
Step 7: Token Economics
Will gross margin be 50%+ at 100 customers? Run the math. No → strike or refine.
Step 8: Outside Reviewer
One non-technical advisor reviews kept and killed lists. Adjust.