Idea Filters Template You Can Adapt This Week

Open a sheet. Six columns. Fill in.

The Template

Columns:

• Idea
• F1: 50 reachable in 30 days? (Y/N)
• F2: Adjacent spend exists? (Y/N)
• F3: Weekly pain? (Y/N)
• F4: Three named buyers? (Y/N)
• Survives?

How to Mark

Strict yes or no. No "maybe." Survives column reads YES only if all four are Y.

Run It

• 15 minutes for 20 ideas.
• Most rows will read NO somewhere.
• 2-3 rows will be all Y. Those go to interviews.

Tip

Track which filter killed each idea. Patterns emerge. Most of your ideas die at F1 (reachability). That tells you what to work on between rounds: build distribution.