Idea Filter Examples (Non-Technical Founders)

Three sanitized examples to lift the pattern from.

Example 1: Course Creator Tool

• Started with 14 ideas around creator workflows.
• F1 (reachability) killed 9: founder did not have warm access to course creators at scale.
• F3 (named buyers) killed 3 more.
• Survivor: a niche bookkeeping tool for the founder's existing client list.

Example 2: Agency Operations

• Started with 16 agency ideas.
• F4 (weekly pain) killed 11: most pains were monthly billing or onboarding.
• Survivor: a weekly client recap tool. Pain confirmed in 8 calls.

Example 3: Local Business Tool

• Started with 20 ideas across local-business categories.
• F2 (existing spend) killed 14: most local SMBs do not pay for SaaS.
• Survivor: a tool for franchisees, who do already pay enterprise SaaS.

What to Steal

The pattern of strict reachability tests and tight scope to existing networks. The contractor invoice shrinks accordingly.