Niche Scoring for B2B SaaS Examples Worth Stealing

Three sanitized examples to lift the shape from.

Example 1: SDR Tool

• Winning ICP: Head of SDR at Series B SaaS, 10-30 reps.
• Top scores: Reachability 9, Pain Frequency 9, Existing Spend 8.
• Killed by score: Mid-market enterprise sales (decision speed 3, crowding 9).

Example 2: Finance App

• Winning ICP: Controller at 50-200 person agency.
• Top scores: Differentiation 9 (vertical-specific reports), Existing Spend 9.
• Killed by score: General SMB accounting (crowding 10).

Example 3: Vertical CRM

• Winning ICP: Owner-operator of 5-15 location dental groups.
• Top scores: Reachability 8 (industry conferences), Pain Frequency 9, Differentiation 9.
• Killed by score: Solo dentists (existing spend 3).

What to Steal

The specificity. Not "agencies." "50-200 person agencies." That is what makes the scores honest.