Niche Scoring for B2B SaaS Template You Can Adapt This Week

Open a sheet. Six columns. Five rows. Adapt and run.

The Template

Columns:

• ICP
• Reachability (1-10)
• Pain Frequency (1-10)
• Existing Spend (1-10)
• Decision Speed (1-10)
• Differentiation (1-10)
• Crowding (1-10)
• Total

Rows: Five candidate ICPs at role-plus-segment specificity.

Scoring Anchors

• Reachability 9-10: warm path to 50+ buyers this month.
• Pain Frequency 9-10: weekly recurring pain.
• Existing Spend 9-10: already paying $1k+/month for adjacent tools.
• Decision Speed 9-10: single buyer, under 14 days.
• Differentiation 9-10: a buyer would describe your wedge in one sentence.
• Crowding 9-10: zero or one credible incumbent.

Use It

Highest sum wins. Move to interviews. Re-run quarterly.