Niche Scoring for First-Time Founders in Plain English

Strip the framework names. Plain-English explanation.

What It Is

Pick five candidate niches. Score each one to ten on five things. Sum the scores. Pick the highest. That is it.

The Five Things

Can you reach the audience without paid ads. How often the pain happens. Whether they pay for adjacent tools today. Whether you have a specific differentiator. Whether you have any unfair advantage.

Why You Do It

Because picking by gut usually gets the niche wrong. Fifteen minutes of comparison catches the worst picks before you commit three months to building.

When You Stop

When you have picked the highest-scoring candidate. Move to problem interviews against it. The score is permission to continue, not validation.

Plain Summary

Five candidates. Five criteria. Score honestly. Pick the highest. Schedule interviews. Move on. Anything more elaborate is decoration.